Yinshan, the leading custom sportswear manufacturer in China came out with the latest market trends of sportswear for 2021 and 2022.
The report included many aspects like design analysis, colour analysis, performance analysis, material analysis, and some others.
The desire to remain fit and keep the body in shape has led to the increased inclination of people in sports and fitness activities. The dynamics of the sportswear industry have completely changed because of this surge. It has also completely changed the shape of the fashion world as athleisure products have become popular today.
During the pandemic, the sportswear market saw a steep fall in 2020 because of the work from home and stay-at-home policies, though it was not a deal-breaker. A rise in the industry was seen in early 2021 and hopefully, it will continue in days to come.
Major sportswear brands like Adidas, Nike, and Reebok rely on diverse product portfolios to keep their place in the market. There hasn’t been a decline in that philosophy and it keeps the competition in place.
In the times of COVID-19, the important thing that has been in place for sportswear brands is fitness. Staying at home has created more awareness among the people and thus sportswear brands have come out as clear winners in 2021 and this trend will continue in 2022.
Consumers have become aware and smart. They know what kind of sportswear is best for them and what drives their choice. Consumers feed on durability, design, shape, quality, and fit. Sportswear brands around the world are striving for better quality and to reduce the gap between normal fashion and emerging new designs in the sportswear world.
The sportswear brands will continue to benefit in the remainder of 2021 and the whole of 2022. They just have to keep the focus on what is required by the customers and listening to the latest voices.
Sportswear Market Research Report And Color Trend Report From Leading Sportswear Factory And Exporter
The market research report has already established that the sportswear factories and exporters will keep their place in 2021 and 2022 due to the boom in the industry. The pandemic situation has just added to the trend and is in favor of sportswear manufacturers.
As per IBUMAR and ISPO Munich, a color trend report has been established. This report focuses on various colors that are being used in the sportswear industry and what is their impact. The report focuses on colors like red, yellow, apple green, turquoise, lavender, beige, pastel, simple white, and deep black.